Character Counter for Ad Copy

Make sure your ad copy fits every platform — with progress bars for X/Twitter, Meta Ads, Google Ads, and SEO meta descriptions.

With spaces
0
Without spaces
0
Twitter / X post
0 / 280
Meta Ads headline
0 / 40
Meta Ads primary text
0 / 125
Google Ads headline
0 / 30
Google Ads description
0 / 90
SEO meta description
0 / 160
SEO title tag
0 / 60
TikTok caption
0 / 2200
Every tool runs 100% in your browser — your inputs never leave your device.
How to use

How to use — Character Counter

  1. 01 Type or paste your ad copy.
  2. 02 Watch each platform progress bar to stay within limits.
  3. 03 Copy the final version to your campaign.
About this tool

About this tool

Ads that overflow get truncated in feeds and SERPs. This character counter shows your position against common limits: Twitter/X (280), Meta Ads headline (40), Meta Ads primary text (125), Google Ads headline (30), Google Ads description (90), and SEO meta description (160). Bars change color as you approach or exceed the limit.

FAQ

FAQ

Is an emoji counted as one character?

We count code points, so most emojis count as 1 (although Twitter sometimes counts 2).

Are spaces counted?

Yes. We also show the character count without spaces.

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